A community for women who want more.
Step Into Your
Step Into Your
Higher Standard.
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Higher Standard.
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Fuel Your Fitness, Ignite Your Potential, and Watch Every Area of Life Flourish—Alongside Women on the Same Mission.
Fuel Your Fitness, Ignite Your Potential, and Watch Every Area of Life Flourish—Alongside Women on the Same Mission.
What's included: 12 Week Training Plan, Access To A Community, Weekly Coaching Calls, Custom Training App.
What's included: 12 Week Training Plan, Access To A Community, Weekly Coaching Calls, Custom Training App.
The Tough Reality,
and the Clear Path forward.
The Tough Reality,
and the Clear Path forward.
You're Tired of "Going Alone"
You start strong but lose momentum fast. Without a genuine support system, and accountability it’s easy to fall off track.
You're Unsure How to Level Up Beyond the Gym Transforming your body is step one, but converting that discipline into financial and personal growth feels out of reach.
Sounds like me!
You Sense There's More… But You're Stuck Despite your best intentions, something's missing—a deeper purpose and a real community to help you find it.
You're Tired of "Going Alone"
You start strong but lose momentum fast. Without a genuine support system, and accountability it’s easy to fall off track.
You're Unsure How to Level Up Beyond the Gym Transforming your body is step one, but converting that discipline into financial and personal growth feels out of reach.
Sounds like me!
You Sense There's More… But You're Stuck Despite your best intentions, something's missing—a deeper purpose and a real community to help you find it.
You're Tired of "Going Alone"
You start strong but lose momentum fast. Without a genuine support system, and accountability it’s easy to fall off track.
You're Unsure How to Level Up Beyond the Gym Transforming your body is step one, but converting that discipline into financial and personal growth feels out of reach.
Sounds like me!
You Sense There's More… But You're Stuck Despite your best intentions, something's missing—a deeper purpose and a real community to help you find it.
Every week, you stay stuck in this loop—without a concrete plan or a powerful community—you miss out on a stronger body, sharper mind, and a life that truly flourishes. The truth is, "getting fit" is only part of the battle. What you really need is a proven roadmap, unwavering accountability, and the right sisters in your corner to keep you inspired.
Every week, you stay stuck in this loop—without a concrete plan or a powerful community—you miss out on a stronger body, sharper mind, and a life that truly flourishes. The truth is, "getting fit" is only part of the battle. What you really need is a proven roadmap, unwavering accountability, and the right sisters in your corner to keep you inspired.
Hey, I'm Isabel,
I’ve been there too.
I know exactly what it feels like to try yet another workout program—only to give up when life gets hectic. To feel like no matter how hard you push, you’re stuck in the same cycle: low energy, inconsistent motivation, and wondering if you’ll ever truly feel confident in your own skin.
It wasn’t working…
…until I discovered how much easier it is to thrive when you have structure, accountability, and a community of ambitious women behind you.
Since then, I’ve helped hundreds of women break that cycle—building stronger bodies, deeper self-belief, and a life they truly love. That’s why I created The Standard. so you can fuel your fitness, ignite your potential, and watch every area of your life flourish.















Rated
by
by
200+ clients.



Keep Spinning Your Wheels or Finally Flourish? The choice is yours.
Keep Spinning Your Wheels or Finally Flourish? The choice is yours.
Keep doing what you're doing...
You’ll keep dabbling in random workouts that never stick, wasting time and motivation.
You’ll keep going through it alone, missing out on the next-level results a true community provides.
You’ll keep second-guessing your potential, stuck in the same rut with no plan to break free.
But it doesn’t have to be this way. There's a proven plan to get fit, ignite your confidence, and unlock the life you've been craving — you just need a guide who’s done it before.
or
Imagine This…
You feel what you are (unstoppable), with a proven routine, and genuine accountability.
You're part of an uplifting community that fuels your fitness and your potential.
You watch every area of life flourish, because you've finally tapped into the power of community.
This is possible when you stop guessing and start following a proven system.
Keep doing what you're doing...
You’ll keep dabbling in random workouts that never stick, wasting time and motivation.
You’ll keep going through it alone, missing out on the next-level results a true community provides.
You’ll keep second-guessing your potential, stuck in the same rut with no plan to break free.
But it doesn’t have to be this way. There's a proven plan to get fit, ignite your confidence, and unlock the life you've been craving — you just need a guide who’s done it before.
Keep doing what you're doing...
You’ll keep dabbling in random workouts that never stick, wasting time and motivation.
You’ll keep going through it alone, missing out on the next-level results a true community provides.
You’ll keep second-guessing your potential, stuck in the same rut with no plan to break free.
But it doesn’t have to be this way. There's a proven plan to get fit, ignite your confidence, and unlock the life you've been craving — you just need a guide who’s done it before.
Keep doing what you're doing...
You’ll keep dabbling in random workouts that never stick, wasting time and motivation.
You’ll keep going through it alone, missing out on the next-level results a true community provides.
You’ll keep second-guessing your potential, stuck in the same rut with no plan to break free.
But it doesn’t have to be this way. There's a proven plan to get fit, ignite your confidence, and unlock the life you've been craving — you just need a guide who’s done it before.
Everything you need to Build Strength, Confidence and Momentum.
Everything you need to Build Strength, Confidence and Momentum.
Group Coaching & Community
Weekly calls and a support system of women who share your drive—so you’re never in this alone.
Custom Training App
Track your progress in real-time, customize your workouts, and stay connected wherever you go.
12-Week Training Program
Follow a proven blueprint designed to build strength, confidence, and lasting momentum.
Group Coaching & Community
Weekly calls and a support system of women who share your drive—so you’re never in this alone.
Custom Training App
Track your progress in real-time, customize your workouts, and stay connected wherever you go.
12-Week Training Program
Follow a proven blueprint designed to build strength, confidence, and lasting momentum.
Group Coaching & Community
Weekly calls and a support system of women who share your drive—so you’re never in this alone.
Custom Training App
Track your progress in real-time, customize your workouts, and stay connected wherever you go.
12-Week Training Program
Follow a proven blueprint designed to build strength, confidence, and lasting momentum.
Join over 200+ women who have decided to raise The Standard.
Join over 200+ women who have decided to raise The Standard.
She realized her body had transformed so dramatically that comparing her before-and-after photos literally made her scream “WOW!”

I went from inconsistent income to a steady flow of high-paying clients after applying these strategies.
She realized her body had transformed so dramatically that comparing her before-and-after photos literally made her scream “WOW!”

I went from inconsistent income to a steady flow of high-paying clients after applying these strategies.
She realized her body had transformed so dramatically that comparing her before-and-after photos literally made her scream “WOW!”

I went from inconsistent income to a steady flow of high-paying clients after applying these strategies.
Got questions.
I've got answers.
Got questions.
I've got answers.
Do I need to be in shape already to join?
Not at all. Our 12-week program is designed to meet you where you are—whether you’re a fitness newbie or more advanced—and provide scalable workouts that help you progress at your own pace.
Do I need to be in shape already to join?
Not at all. Our 12-week program is designed to meet you where you are—whether you’re a fitness newbie or more advanced—and provide scalable workouts that help you progress at your own pace.
Do I need to be in shape already to join?
Not at all. Our 12-week program is designed to meet you where you are—whether you’re a fitness newbie or more advanced—and provide scalable workouts that help you progress at your own pace.
How much time will I need to commit?
Plan for a few focused workouts each week plus our weekly group call. We make it easy to fit these into a busy schedule, so even if you’re juggling work, family, or school, you can still see real results.
How much time will I need to commit?
Plan for a few focused workouts each week plus our weekly group call. We make it easy to fit these into a busy schedule, so even if you’re juggling work, family, or school, you can still see real results.
How much time will I need to commit?
Plan for a few focused workouts each week plus our weekly group call. We make it easy to fit these into a busy schedule, so even if you’re juggling work, family, or school, you can still see real results.
What if I don’t live near you—is it fully online?
Yes! Our custom training app and group coaching calls are all virtual. You’ll have full access to the community, workouts, and support from anywhere in the world.
What if I don’t live near you—is it fully online?
Yes! Our custom training app and group coaching calls are all virtual. You’ll have full access to the community, workouts, and support from anywhere in the world.
What if I don’t live near you—is it fully online?
Yes! Our custom training app and group coaching calls are all virtual. You’ll have full access to the community, workouts, and support from anywhere in the world.
Is this group only for women?
Yes, The Standard is a women-only community. We’ve intentionally created a space where women can feel supported, motivated, and connected with others on the same journey. While we appreciate everyone’s interest, this program is designed specifically to address the unique challenges, goals, and experiences of women in fitness, personal growth, and community-building.
Is this group only for women?
Yes, The Standard is a women-only community. We’ve intentionally created a space where women can feel supported, motivated, and connected with others on the same journey. While we appreciate everyone’s interest, this program is designed specifically to address the unique challenges, goals, and experiences of women in fitness, personal growth, and community-building.
Is this group only for women?
Yes, The Standard is a women-only community. We’ve intentionally created a space where women can feel supported, motivated, and connected with others on the same journey. While we appreciate everyone’s interest, this program is designed specifically to address the unique challenges, goals, and experiences of women in fitness, personal growth, and community-building.
Is the custom training app part of the program fee?
Yes. It’s fully included in your membership. You can track your workouts, log progress, and even message isabel—all in one convenient place.
Is the custom training app part of the program fee?
Yes. It’s fully included in your membership. You can track your workouts, log progress, and even message isabel—all in one convenient place.
Is the custom training app part of the program fee?
Yes. It’s fully included in your membership. You can track your workouts, log progress, and even message isabel—all in one convenient place.
How do the group coaching calls work?
We host weekly, live Zoom sessions led by Isabel. You’ll get personalized feedback, motivation, and a chance to connect with other women on the same journey.
How do the group coaching calls work?
We host weekly, live Zoom sessions led by Isabel. You’ll get personalized feedback, motivation, and a chance to connect with other women on the same journey.
How do the group coaching calls work?
We host weekly, live Zoom sessions led by Isabel. You’ll get personalized feedback, motivation, and a chance to connect with other women on the same journey.
Will I need special equipment for the workouts?
We keep equipment minimal, and offer bodyweight variations if you’d rather not purchase extra gear. If you do have a gym membership, you can take full advantage of that, too.
Will I need special equipment for the workouts?
We keep equipment minimal, and offer bodyweight variations if you’d rather not purchase extra gear. If you do have a gym membership, you can take full advantage of that, too.
Will I need special equipment for the workouts?
We keep equipment minimal, and offer bodyweight variations if you’d rather not purchase extra gear. If you do have a gym membership, you can take full advantage of that, too.

Let's chat!
Intro call
Ready to elevate your fitness and life?
You don’t have to keep winging it or going through it alone.
Discover how to build real momentum, with a structured 12-week plan, weekly coaching and a community of women who: Fit The Standard.
Let's see if this is a good fit.

Let's chat!
Intro call
Ready to elevate your fitness and life?
You don’t have to keep winging it or going through it alone.
Discover how to build real momentum, with a structured 12-week plan, weekly coaching and a community of women who: Fit The Standard.
Let's see if this is a good fit.

Let's chat!
Intro call
Ready to elevate your fitness and life?
You don’t have to keep winging it or going through it alone.
Discover how to build real momentum, with a structured 12-week plan, weekly coaching and a community of women who: Fit The Standard.
Let's see if this is a good fit.